*(負責哈根達斯品牌的CRM管理,要求2年以上CRM管理經驗,年薪20-30萬)
職位名稱👩🏼🎓: Senior Marketing Executive 工作地點:Shanghai
Job Title: (Loyalty) Location:
所屬部門: HD SBU 職務分類:HD Marketing
Department: Job Category:
所屬單位🙏🏼: HD SBU 所屬職級:
Unit: Grade:
職位關系: Reporting Matrix
直接主管: Assistant Marketing Manager (Loyalty Program)
Report to:
直接下屬: N/A
Subordinate:
內部關系: Internal Relationship
平行關系:
Peer:
· Assistant Marketing Manager – Branding & Shop Support
· Marketing Executive – Branding & Shop Support
· Marketing Executive – – Branding & Shop Support
經常匯報關系:
Functional Report:
· Senior Marketing Manager
經常協調關系:
Coordination:
· Shop Team (Operation, R&D, Development, Demand Planner)
· Consumer Insight
· PR / Media Department
· Hong Kong HD SBU
· Taiwan HD Marketing
外部關系: External relationship
· Advertising agency and other creative agency
· Media agency and other media
行政關系:
Official:
業務關系:
Supplier: Media Agency, Brand Agency, etc.
崗位概要: Key Performance Area
Key Performance Matrix
· Loyalty Program Sales Contribution
基本工作職能: Key Job Responsibility
· To assist AMM on Loyalty (including WeChat & Card) programs including:
ü member recruiting
ü retention/bonus program
ü member exclusive activation
ü cross brand activation
· Working closely with agency to lead & maintain communication content (Wechat / MMS / E-newsletter / Direct Mail)
· To lead Haagen-Dazs official website maintenance
· Haagen-Dazs marketing team internal service
· Maintain CRM & VIP system in shop POS
教育程度/工作經歷/知識、技能和能力: Education /Experience/ Knowledge/Skill/Capability Request
Bachelor’s degree or above, major in Marketing, Advertising or Communication preferred
Fluent English writing and speaking
2 year’s marketing experience or above
工作條件: Working Condition
Normal working condition. Do not have to work on shift-roster.
正常工作條件,不存在特殊工作要求(如高空、倒班等)🖐🏼。
申請方式: How to Apply
Send your resume to shanghai.hr@genmills.com
職位名稱👩🏼🎓: Senior Marketing Executive 工作地點:Shanghai
Job Title: (Loyalty) Location:
所屬部門: HD SBU 職務分類:HD Marketing
Department: Job Category:
所屬單位🙏🏼: HD SBU 所屬職級:
Unit: Grade:
職位關系: Reporting Matrix
直接主管: Assistant Marketing Manager (Loyalty Program)
Report to:
直接下屬: N/A
Subordinate:
內部關系: Internal Relationship
平行關系:
Peer:
· Assistant Marketing Manager – Branding & Shop Support
· Marketing Executive – Branding & Shop Support
· Marketing Executive – – Branding & Shop Support
經常匯報關系:
Functional Report:
· Senior Marketing Manager
經常協調關系:
Coordination:
· Shop Team (Operation, R&D, Development, Demand Planner)
· Consumer Insight
· PR / Media Department
· Hong Kong HD SBU
· Taiwan HD Marketing
外部關系: External relationship
· Advertising agency and other creative agency
· Media agency and other media
行政關系:
Official:
業務關系:
Supplier: Media Agency, Brand Agency, etc.
崗位概要: Key Performance Area
Key Performance Matrix
· Loyalty Program Sales Contribution
基本工作職能: Key Job Responsibility
· To assist AMM on Loyalty (including WeChat & Card) programs including:
ü member recruiting
ü retention/bonus program
ü member exclusive activation
ü cross brand activation
· Working closely with agency to lead & maintain communication content (Wechat / MMS / E-newsletter / Direct Mail)
· To lead Haagen-Dazs official website maintenance
· Haagen-Dazs marketing team internal service
· Maintain CRM & VIP system in shop POS
教育程度/工作經歷/知識、技能和能力: Education /Experience/ Knowledge/Skill/Capability Request
Bachelor’s degree or above, major in Marketing, Advertising or Communication preferred
Fluent English writing and speaking
2 year’s marketing experience or above
工作條件: Working Condition
Normal working condition. Do not have to work on shift-roster.
正常工作條件,不存在特殊工作要求(如高空、倒班等)🖐🏼。
申請方式: How to Apply
Send your resume to shanghai.hr@genmills.com
About the Company
Worldwide, people turn to General Mills for breakfast, lunch, dinner and snacks.
Located in Minneapolis, Minn., USA, we are among the world's largest food companies.
Today, General Mills will provide:
60 million servings of ready-to-eat cereal
27 million servings of Yoplait dairy products
14 million Nature Valley bars
5 million Pillsbury cookies
2 million Wanchai Ferry dumplings
2 million pounds of Green Giant vegetables
1 million servings of Häagen-Dazs ice cream
Our brands are known for quality, starting with Gold Medal flour in 1880, which today remains the No. 1 selling flour in the United States.
Our mission is Nourishing Lives, and through the General Mills Foundation we have awarded more than a half billion dollars to nonprofit organizations in our communities since 1954.